Why AI Belongs in WordPress: And How 33FIGS Is Building It
Artificial intelligence is reshaping how we build and manage websites. Here is why WordPress is the perfect platform for AI integration and what 33FIGS is doing about it.
The WordPress Opportunity
WordPress powers over 40% of the web. That is not just a statistic, it is an ecosystem of millions of site owners, developers, and businesses who rely on it every day. And yet, most AI tools treat WordPress as an afterthought.
At 33FIGS, we believe AI should be accessible where people already work. That means building intelligent tools directly into WordPress, not as clunky external services, but as native plugins that feel like they belong.
What AI Integration Actually Means
When we talk about AI integration, we are not talking about slapping a chatbot on your homepage. We mean:
Each of these tools uses AI not as a gimmick, but as a genuine improvement to workflows that WordPress site owners deal with daily.
Built in South Africa, Built for Everyone
We are a South African company, and we are proud of that. But our tools are designed for the global WordPress community. Every plugin we build is tested across hosting environments, languages, and use cases.
What is Coming Next
We are currently in the testing phase for six WordPress plugins and three themes. Our goal is to release stable, free versions of each, because we believe great tools should be accessible to everyone.
Stay tuned, and if you would like to support our work, consider visiting our donate page.